A recent article brought to light an often problematic but not often discussed issue, that is the online attacks of reputation and business. It is a problem that websites like, searchcleanup.com have been dealing with for quite some time. Unfortunately with all the good the internet provides it also opens a new arena and forum for those with less than good intentions. Business owners large and small understand and appreciate the hard work, hours and sacrifices it takes to succeed in this ultra competitive market today.
This is where sites like the aforementioned searchcleanup.com can be a wonderful resource to remove bad search results. In addition to the hours and hours of searching to uncover what bad information is being spread about you and or the company, there is the question of what to do once uncovered. Sites like these will quite simply in most cases erase any existence of such harmful data out there while saving time and energy that would be otherwise spent attempting to remedy the situation.
There is of course other actions that should be taken. Such steps like putting more positive news out there about the business, what it is doing, who it is helping and the like will benefit by redirecting attention from the negative to the positive. Consulting with trusted others, perhaps even other owners who have had to deal with such negativity can help in formulating not only counter-strategies but by putting defensive measures in place as well.
A couple of other suggestions that have proven effective is to not get into a mud slinging war, this can be detrimental in the very worst of ways and cast a bad light on you and your business too. One of the most overlooked aspects of countering such attacks is reaching out to that loyal customer base and ensuring those who have put trust into doing business with your company. .
In an ideal world, these would be issues that would only rarely occur, the truth is that it happens far too often. The more successful any business or individual becomes the greater the target is on your back. Rest assured you won’t be the first and the last, and with the know how and tools like those sites previously mentioned, the ship can and will be righted. So here is to clear sailing, smooth waters and navigation into the best business your business can be.