Luke Lazarus: A Story Is The Most Important Thing Your Business Can Have

The odds are not stacked in the favor of entrepreneurs when starting a business which is why they need to do everything that they can to improve their chances of their risks paying off. For some, hiring a startup consultant such as Luke Lazarus can give their company the edge that it needs to make it and surmount the difficult odds.

After the Australian managed to start four different companies that were all sold before the entrepreneur turned 34, he realized that he could use his expertise and talent to help entrepreneurs that were struggling to take their company to the top. It’s never easy to get a business off of the ground, but with the help of Luke Lazarus, these businesses can know exactly what they need to do to move to the next stage.

Having a strong story behind your business is essential according to Luke Lazarus. It not only can attract the attention and loyalty of customers, but it can also encourage potential investors to put their capital behind a company that is seeking needed funding to grow.

The story that is being told about the company must be the same thing as the product or service that the business is providing. According to the startup consultant, having this story can almost guarantee that a company will end up being successful. Read more: Luke Lazarus | Medium and Luke Lazarus Helps Companies Go From Zero to IPO | Dougsandler

While many entrepreneurs believe that they can handle starting a business on their own, the statistics make it clear why the advice of experts like Luke Lazarus is so important. After earning his MBA at 24 from Melbourne Business School, the serial entrepreneur has seemed to have the golden touch when it comes to creating successful businesses.

One of the most important things that Luke Lazarus does for his clients is creating a business plan. This is true for both new companies and companies that he is helping to restructure. In addition, he also helps his clients prepare presentations for their potential investors that will be likely to get their interest and potentially their venture capital.

It’s important to make the purpose of a company clear for investors to catch their attention quickly and then to keep it. Luke Lazarus is an expert when it comes to using wording in this manner to make an emotional connection with potential investors and consumers.

Some entrepreneurs think getting financing for their company will be simple and are sorely disappointed when they realize that they were not correct with this assumption. When explaining the concepts that he has built while recruiting college students, Luke Lazarus states that their potential investors will decide whether or not they are interested in making a deal with a startup within just 30 seconds.

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American Addiction Centers Files Suit Against the National Association of Addiction Treatment Providers

American Addiction Centers (AAC), an addiction treatment group, has brought an action against a trade group, the National Association of Addiction Treatment Providers (NAATP), for engaging practices that are anti-competitive and defamatory in nature. In the complaint, AAC asserted that the NAATP violated the Lanham Act, an act prohibiting the misrepresentation of goods, services or commercial activities.

The American Addiction Centers is suing the National Association of Addiction Treatment Providers on the following theories: defamation, tortious interference, breach of contract, constructive fraud, breach of the duty of good faith and fair dealing as well as violation of the Tennessee Consumer Protection Act. Read more: American Addiction Centers | Crunchbase and American Addiction Centers New Docuseries Unveils The Realities of Recovery

it is claimed that the NAATP engaged in a coordinated effort to prevent the AAC from being able to advertise on Google by misrepresenting the company as a “bad actor” to an organization that is given the authority to certifies addiction-center advertising on the Google search platform.

It is further claimed that the American Addiction Centers and its two directory websites, rehabs.com and recovery.org, were blocked from advertising on Google as a result of the NAATP’s efforts.

Moreover, it is claimed that the National Association of Addiction Treatment Providers intentionally excluded the AAC from membership by amending its ethics standards without notifying it of the changes.

One such efforts on the NAATP’s part involved its lobbing of Google to remove any addiction treatment group that are labeled bad actors from being able to secure addiction advertising. As a result, Google created LegitScript whose goal was to eliminate unethical and deceptive marketing practices on Google by preventing any addiction providers that are not LegitScript-certified from bidding for ad space. AAC maintains that it has never engaged in any unethical or deceptive marketing practices.

Despite this, the NAATP not only made efforts to influence both Google and LegitScript but also falsely represented that the American Addiction Centers was a “bad actors” in addiction marketing.

This resulted in the AAC being denied LegitScript certification with the result that AAC was not allowed to purchase search ads on Google. Subsequently, LegitScript was adopted by Facebook and Bing, which made AAC’s purchase of search advertising virtually impossible. When AAC tried to work with LegitScript to resolve the problem, it was rebuffed.

As a result of the denial of access to Google search ads, AAC experienced a drop in third-party providers buying ad space on its two directory websites, considerably less third-party opportunities in its diagnostic lab testing business and a decrease in the number of patients admitted to its treatment centers. As a result of the NAATP’s repeated efforts at defaming its reputation, advertisers left its directory websites in fear of retaliation or blacklisting by the NAATP or LegitScript.

Learn more about American Addiction Centers:

https://www.ptcommunity.com/wire/american-addiction-centers-facility-launches-salute-recovery-program-help-veterans-struggling

https://www.rehabs.com/addiction/american-addiction-centers-reviews/

Maarten De Jeu Outlines The Pointers For Companies That Are Looking To Grow Their Businesses Internationally

Expanding to international markets is always beneficial for businesses that want to grow and develop, and more so those who want to establish themselves in newer territories. Business leaders and entrepreneurs are always on the lookout for ways in which they can reach new markets and expand to new territories, and this is something that has worked well for several industries and names in the past. Learn more: http:// https://www.socialifechicago.com/msi-celebrates-2017-columbian-ball/smita-shah-maarten-de-jeu-alison-neidt-toonen/

Maarten De Jeu is one individual who has spent an incredible amount of time working with well-regarded names and big companies through the course of his career. Doing this line of work, he is incredibly well versed with the aspect of global expansion and enhanced career growth. He has helped these companies expand to newer markets and has enabled them to grow in a more positive direction. Because of his strong experience in this regard, he has been able to extend his support to a wider range of people through the numerous articles that he has authored. 

One of the more recent articles that he wrote spoke about the aspect of international expansion. The article mainly spoke about the routes that individuals need to take in order to take their companies into international territories. 

One of the first key points that he notes in the article is the market demand. Individuals who want to take their companies into international territories need to conduct an assessment to understand whether or not a company will be received well in the new markets. Conducting proper surveys and market studies is incredibly important in this regard and something that individuals need to do before taking the next step.

Maarten De Jeu also states that it is important for individuals to properly understand the cultural impact that their product might have. Certain products aren’t as easily accepted into certain types of cultures which is why it becomes important to find the right places in which one can invest and the right locations to expand their business.

Various different countries tend to have different legal norms and principles when trying to allow businesses to set up in one particular location. In these instances, it is important for businesses to understand the implications that they are to face and the different intricacies of the systems in those particular countries.

According to Maarten De Jeu, it is also important to maintain the same standard of products as compared to what the brand is used to selling. The brand should be able to maintain consistency with regards to what they do and should offer the same level of products as what they are already offering their customers.

Maarten De Jeu believes that this is something that can benefit companies who are planning to grow beyond their regular territories and is something that can help companies grow in a positive direction. 

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Marc Beer

LumeNXT, a privately-held company dedicated to developing surgical illumination technologies, recently appointed Marc Beer Chairman of the Board. LumeNXT’s product lines use proprietary technology to make minimally invasive operations to a preferred method of surgery. While invasive surgeries will still need to be performed under certain circumstances, doctors and surgeons would prefer to use less risky operations.

As minimally invasive procedures continue to rise, LumeNXT believes their technologies can make those surgical options for all parties involved. The team at LumeNXT consists of highly motivated, dedicated surgeons and engineers who’ve already made tremendous advancements in the field of surgical illumination. It’s important that LumeNXT develops these technologies.

A preferred method of surgeons today is using targeted illumination. This allows them to only focus on the problem areas rather than cutting too much into a patient. With the right technology, made by LumeNXT, surgeons have better visualization, precision, and flexibility; thereby, limiting risk to their patients’ health.

The advantage of LumeNXT platform is that it offers advanced illumination in a way, unlike any other brand. For a start, LumeNXT platform is used as a heat-reduction mechanism, which improves surgical precision, offers low-cost disposable options, and enhances visualization more than LumeNXT’s competition.

As for why LumeNXT wanted Marc Beer to join their company; he’s one of the most successful medical startup entrepreneurs in the industry. He founded and co-founded numerous enterprises, all of which, found success on a global scale. According to Paul Rhyne, Co-Founder of LumeNXT, Marc Beer demonstrates high levels of success that he wanted his company to experience.

Of the many successes in Marc Beer’s life, ViaCell stands out as one of the most successful. Founded in 2000, ViaCell was dedicated to collecting, preserving, and developing umbilical cord blood stem cells. Within the first seven years, the company grew into one of the robust commercialized organizations in the industry.

By 2007, ViaCell employed over 300 employees and opened on the public market as one of the desired stocks. Also in 2007, the company was acquired by PerkinElmer, but Beer didn’t leave the company. He stayed on and served as CEO while also serving as a member of the board for Erytech Pharma.

Marc Beer has 25 years of experience developing and commercializing biotechnology, pharmaceuticals, devices, and diagnostics. Rhyne hopes that Beer will bring all that experience to his new role as Chairman. With Beer leading the company as he has so many others; LumeNXT surely has a bright future. Learn more: https://www.prnewswire.com/news-releases/lumenxt-names-marc-beer-chairman-of-the-board-300822547.html

Martin de Jeu, Tennis and Vocational Tracks

Martin de Jeu, Tennis and Vocational Tracks

Who is Mr. Marten de Jeu? He’s a tried and tested individual who concentrates on the expansive finance division in the Windy City of Chicago, Illinois in the United States. He’s SVM Business Advisory’s effective Managing Partner and Founder as well. He prior to this functioned as the Museum of Science and Industry’s “Science Spins” Co-Chair. Science Spins, in brief, is a concept that promotes prowess that pertains to the bicycle and how it has impacted the people of the world for years and years now. The Museum of Science and Industry is a massive museum on this planet. There are few that can compete with it in the size department. It has an internship that’s under the Farrell Fellows name. It employs this internship as a means of captivating people who are situated in and near Chicago. The objective behind this internship is to accommodate youths who want to find out everything possible about the science realm.

“America’s Got Bubbles” happened back in 2014. It prompted approaching 50 teenagers to be involved in the big effort. America’s Got Bubbles is the name of a program that teaches the individuals who watch it all about bubbles and the scientific elements of them. The bright-eyed people all went to an abundance of libraries in the metropolis. They spoke to small kids about all kinds of pertinent scientific topics.

There’s no arguing that the aforementioned Marten de Jeu comprehends the business advisory sector. That’s because he’s a tireless and reputable business advisor himself. He set up SVM Business Advisory years ago back in 2012. He has an in-depth education that revolves around the business division. He went to the University of Oxford in the United Kingdom. That’s the school that rewarded him with a prestigious MBA (Master of Business Administration) degree. He was an extremely accomplished pupil. Few students could compete with him academically at the institution of higher learning. He was capable of speaking in multiple tongues as well. That’s yet another thing that gave him a serious edge. Learn more: https://maartendejeu.weebly.com/

De Jeu is equipped with a lot of proficiency that relates to his specific field. He has a worldly background that takes him far day in and day out, too. He’s familiar with matters that involve Asia, Europe and North America. He earlier was an employee with a company that was called Aviva Plc. His position there was a major one. He operated as the firm’s Corporate Development and Strategy Supervisor. SpeakUp is a significant component of De Jeu’s vocational track. SpeakUp is an organization that goes into all matters that involve compliance and companies all throughout the sizable European continent. 

This professional works consistently. He also has a penchant for tennis.

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Successful Ways To Get Your Story Covered By The Media

Pitching your tale is the very first step within bent on the media. Exactly how you obtain your story show up on blogs, journals, magazines, newspapers, radio terminals or on the nationwide TELEVISION relies on exactly how you pitch your story.

If you are continuously obtaining “no” for a solution, you have dedicated errors that are impeding you from getting the insurance coverage that your brand needs. Check out the suggestions that you can practice to raise your chances of obtaining promotion:

Craft your tale well.

Be clear with what you want to tell the readers. If you’re targeting the media, ensure that your message is clear for them. They do not intend to think something as well as you’re informing a various point. Be direct as well as concise with your message. Don’t go rounds and rounds. It is one thing that the media do not desire.

Is your tale relevant?

Although you may think that you have an interesting tale to share, keep in mind that no one will undoubtedly care to read it if it is not appropriate, fresh and also unique. Take the “so what examination, “why will people care to review my story” and also “that will likely benefit from my information?”

Prep work is a trick.

Before pitching your story, see to it that whatever remains in location, including the quotes, statistics, charts and also various other information that reporters might require. Recognizing your story well as well as examining it before pitching them guarantees that you’re not missing out on something and also everything is right. Do not send them a tale with the incorrect graph or information. Those are the last points that you do not intend to take place; otherwise, your story ends up in the spam folder.

Get your media package all set.

A well-written news release typically gets a nod, yet a news release with complete media sources will impress the reporters at once. Reporters are constantly active. They are on-the-go for covering information and also need to meet the due dates. See to it that you have the best active ingredients prepared when submitting your tale. Have quotes product demonstrations, photos, graphs, case studies and your company Chief Executive Officer newest meeting clip; they will be undoubtedly thankful for that.

Do not give up.

If you’re not obtaining signals that press reporters will cover your tale, don’t surrender. Sometimes, due to their busy routine, they don’t have sufficient time to respond. Nevertheless, if they neglected, don’t be dissuaded today. Recommend other ways that they can take a look at your tale. Offer them to visit your blog, or ask them if they can examine your story which might be uploaded on your web site.

Know what exclusivity indicates.

The preferred and big magazines will certainly cover groundbreaking news. If you have a fantastic tale to inform, make sure that you recognize what exclusivity means. Do not ever before break your words when you guaranteed a publication or a reporter a “stoppage” notification, but your news ended up being published by their rival information outlet. Doing this can end you up being blacklisted in their magazines, or the reporter will certainly never before cover your story.

Do not attach your news release.

Do not ever before dedicate the ridiculous mistake of connecting your press release distribution to your email. Never utilize accessory as it is extremely informal, and there’s a high possibility that your email will be sent out to spam. Another point, make sure that you offer them with multimedia sources. Reporters are drawn into visuals, so including multimedia can raise your opportunity that they will cover your story. Consist of a link having the multimedia, so they can check it or download it.

Surprise your audience.

If your story has the component of “surprise,” there’s a likelihood that they will certainly state “yes” to your pitch. If they think your tale will certainly shock the visitors, it’s a good story. One more angle to check into is the element of “learning.” Does your tale provides something useful or solves a particular issue that the audience has?

Details of Classified Ads

The Good, the Bad and Classified Ads

Classified advertising can end up being an extremely strong tool for marketing when you have the proper understanding of using it. On-line advertising is the sole way for those users where they are able to easily publish multiple classified ads at no cost and find anything also at no cost. If you become flagged, your ad becomes removed without review. Your ad is going to be saved and you’ll be redirected to the unpaid ads part of your account. Classified ad posting is the sole way for you by which you may easily publish your classified ads free of charge. For example, if you need to post used car classified ads, you must start looking for local classified sites which target local individuals. leolist

Edit the text of the ad by simply clicking the pencil beside the ad you want to modify. To begin, you will need to submit the ad to COA. Before you begin posting classified ads you may need a list of classified websites which is quite important before starting your classified ads. There are two days by which you are able to easily publish your classified ads or even acquire good result the sole thing that which one suits your requirements.

If you choose to place your ad without registering, simply put in your contact info and click Use Guest Account. Ad appears in print and on the internet. If you cancel the ad, there’s not a reactivation option, or so the ad would need to be re-created. Posting your classified ads would enable you to publish your different types of classified ads all around the world that’s quite effective and popular all over the world. They are the best and the most affordable form of advertisement for common people as well as businesses. Online classified ads function as a mini website where you need to bring the USPs, best features of your merchandise together with the pictures and your contact details so that your possible buyer can know all about your goods and if found suitable, can contact you to purchase.

Classified Ads – the Story
Sometimes people attempt to locate a regional classified posting websites list online which will let you post a lot of ads all over the world with no condition. Lithuania online free classified site list will offer you a very best performance which will permit your users too easily and freely post ads online with no condition and restrictions. Many best Lithuania free classified website list is the sole way which you may use for promoting your small business online.

Whatever They Told You About Classified Ads Is Dead Wrong … And Here’s Why
If you’re contemplating to prepare a classifieds site, you a lot have completely different choices available. In addition, it shouldn’t be very hard to get yourself registered with a website, since step-by-step instructions are provided at each stage to help people who don’t know how registration forms work. There are too many best classified posting sites are extremely powerful and popular all over the world. When posting classified ads, you have to be very careful in regards to the sort of classified site you decide on, to make sure you have the maximum benefits. Paid classified sites always charges a specific amount for placing ads on the site. So while it may seem easier to work with a classified ad site that doesn’t need registration, it’s always wisest to settle on a site with registration. Deciding upon the correct classified ad site in order to post free classified ads is quite important to be sure you have the best benefits.

The One Thing to Do for Classified Ads
Sometimes people attempt to locate a community classified posting websites online which you want to find through various different of ways. Sometimes they try to find a local classified posting websites online which will allow you to post ads. Posting classified ads online is quite cost-effective.

The Hidden Treasure of Classified Ads
You will find plenty of sites competing with one another on the net. When searching for Yamaha snowmobile parts, the company’s website can be a priceless tool. You have a web site for it. In all such instances, classified ads websites are the best choices. Locate a reliable, professional classified ads website and you will certainly find what you’re looking for!

Definitions of Classified Ads
Today, the majority of the sites provide the chance to people so they can offer their ads freely. You may use the classified websites to sell any product with no interference. Classified websites have produced the purchasing selling games easy which you would really like. Everybody often seek out a chad online free classified sites list that’s a regional classified site but the significance of worldwide classified sites is very much. The majority of the popular classified websites are extremely easy for each person. There are too many classified websites to be found on the internet which will allow you to publish multiple classified ad sites on the web.

Marc Beer Takes On Position Of Chairman Of Board At LumeN XT

Marc Beer is someone who has had an impressive career within the field of biotechnology and stands as one of the more prominent people within this sector. Through the course of his career, he has worked with a number of well-known names and companies who have established their presence within this sector. One of the more recent endeavors that Beer has had to take on was for the role of Chairman of the Board of a company known as LumeN XT. LumeN XT is a company that specializes in the production of proprietary surgical equipment, particularly those who are looking to produce equipment that is used for noninvasive surgeries. Marc has brought on more than twenty-five years worth of experience to the company, which is why LumeN XT believes that this is a beneficial route for the company to take as a whole.

Soon after being appointed to the role of Chairman of the Board for LumeN XT, Marc Beer decided to release a statement talking about the different intricacies of the company and the developments that he plans to implement. In his speech, he stated that he was incredibly proud to have the opportunity to work with some of the best doctors, engineers, researchers and many more professionals who are dedicated to the field. He also talked about the one facet of this company that drew him closer to all that they did. He stated that the unique illumination technology offered by the company was something that got him interested in all that they had to do, and was something that he believes is a vital part of the development that the company has been pushing for. He stated that there is incredible importance to the surgical illumination services that the company provides, and is something that works to assist surgeons and doctors, helping them perform procedures in a better manner.

The notable facts about the surgical illumination that LumeNXT provides is the heat emissions that are caused as a result of it. Normally, surgical lighting solutions emit a certain amount of heat which can affect the overall efficiency of the procedure. By eliminating the heat produced, doctors and surgeons can have more precise movements without any kind of hindrances.

The reason why Marc Beer was selected to take on this prestigious position was because of his strong involvement in the sector. Marc Beer had previously worked with a number of companies within the field of biotechnology and was well versed with the aspect of corporate development. The board of directors believed that bringing him on would enable better insight for the development of the company and would ensure that they move on a path that is favorable for their growth and development.

Find out These 5 Techniques From Pitching To Your Media for Promotion

Pitching is all about approaches and abilities. Like playing with the basketball, you want to coordinate with your staff to construct the ideal strategy to win against the opponent.

In pitching, establishing your objectives, building your skills and strategies are essentials to obtain marketing.

The important thing here is to consider the way the journalists do. Your media release may be about a new film, a book launch, a new shop branch or cooperation. Nonetheless, these won’t impress them.

They take care of the usage of your media release to your subscribers.

Check out the five approaches that can Help You to Get their attention:

  1. Compose a ridiculous headline.

A fantastic headline is essential if pitching.

To compose an intriguing headline keep these items in mind:

Be creative. Practice writing great headlines.

Lead is vital. The readers need to have the ability to grasp the sort of story they will read upon viewing the headline.

Practice. Use old fashioned headlines and repurpose it all on your own. This can allow you to learn how to manage your own.

2. Forget about the jargons.

You’re writing a best press release distribution which needs to be read by your intended audience, not by your coworkers. Be sure it doesn’t comprise industry jargons which are difficult for the readers to comprehend.

Should you have to write some specific provisions, be sure that you include meanings or explanations of abbreviations. It raises the odds it will be enjoyed by viewers and probably share.

3. Insert resources.

Make your media release plausible and exciting by incorporating photographs, videos, charts, numbers, links and other tools which will assist readers and journalists. A narrative mentioning comparisons without charts appear hard to internalize.

By adding these tools, you make it much easier for them to write a narrative about your brand. Make all of the tools readily available on cloud-based providers such as YouTube or Flickr. When you finish the resources they want, the more likely they may pay for your story.

4. There should be a hook.

At times, you can not overlook something since there’s a hook which you can’t resist. It might be the lesson from the narrative or the defeat in s tune that makes you need to recall it or sing it over and over.

To create writing a narrative with a hook, then have a look at blogs and posts which were composed by the competition. Check great content using higher enjoys shares and remarks. There is a hook inside which makes them hot to the viewers.

Attempt to come up with content such as these and use it as an inspiration.

5. Assess and proofread.

Not all media releases are printed because not all are composed professionally. A specialist media release stands out from a poorly written one.

If you would like to raise your probability of obtaining a policy, ensure that you proofread your story first before pitching. Make it a habit to run off your narrative in Grammarly instrument to check punctuation, grammar and punctuation errors.

As you understand the following five strategies, you will come to develop the abilities which you have to have in crafting a media release, and the ideal way to pitch. It requires time to learn all of them, but it is well worth the patience and time.

“Marc Beer Is Set To Make An Impact On Women’s Health “

Pelvic floor disorders affect hundreds of millions of women around the world every year; for example, urinary incontinence alone is estimated to affect about 250 million globally. However, one person who’s been aiming to help fight these disorders is Marc Beer, who founded Renovia Inc several years ago with the aim of improving women’s health care. Throughout this time, Mr. Beer has been focusing mainly on pelvic floor disorders. With Renovia Inc, he recently released what’s known as a Leva device, which was approved for use by the FDA in April of last year. This success has helped Marc Beer to go through another funding round, which netted the company $32 million in investments, as well as another $10 million in venture debt.

According to Mr. Beer, Renovia Inc will be using the funds to develop a new generation of Leva device, as well as three other products. However, because these other three projects were still early in development, he wasn’t able to release much information about them. It can be presumed, however, that some information was shared with potential investors to persuade them to invest in the company. The pitch ultimately worked, as both New York-based Perceptive Advisors and Missouri-based Ascension Ventures invested heavily in Renovia Inc. However, it’s not clear how much they both invested individually.

The Longwood Fund was also a part of the recent investment round; however, the medical technology related investment firm has worked with Marc Beer and Renovia Inc for the past few years and was one of the earliest investors in the MedTech company. Marc Beer has also noted that he was delighted to have each of the investors on board, as they each shared his vision and passion for improving women’s health care. Furthermore, he noted that each of the investors has a significant amount of expertise in this particular niche, which will help create a beneficial relationship between them. It should also help the new partnerships become more successful in the long term.

Mr. Beer also noted that Renovia Inc was helping to create a digital health platform will give our customers valuable data to inform new treatment options. According to Marc Beer and others, this should help to drive greater knowledge and understanding of pelvic floor disorders, and ultimately lower long-term healthcare costs. Because of that, the more advancements and innovations that are made in the medical world, the better it will ultimately be for patients. With this, Marc Beer and Renovia Inc have been looking to innovate as much as possible when it comes to the diagnostic and treatments tools available for pelvic floor disorders. Based on how well received the Leva device was, it looks as though they’re on the right track. Learn more: https://www.crunchbase.com/person/marc-beer