Nicholas Krafft is the current vice president at the Global business development. As a president and chair of the Christofle franchise, Nicholas Krafft was a participant in the second annual fashion and beauty catwalk held in Paris last year on September 30th. The fashion industry is as challenging and competitive as it is, the catwalk was performed on a floating bridge over the river Seine located at the heart of France. The open to the public event was graced by the silver screens big names, fashion moguls and beauty enthusiasts. Yearly the fashion industry pursues the ultimate goal of being the best and the most innovative minds in the world as well as maintaining the affordability of the items that they showcase. This fashion catwalk was no different from previous L’Oreal fashion walks, other than the bridge, that presented a chance to the fashion industry to engage with the rest of the society.
While Nicholas Krafft has years of experience in the fashion industry, he has walked with brands like lagerdera travel retails and Christofle, it’s his recent position at the vice president of the global business development team at L’Oreal USA that gives him a vantage point in last year’s fashion walk. L’Oreal was founded in Paris in the mid-90s as cosmetics and beauty company. Located in the Hauts De Seine suburbans in the French capital, L’Oreal develops products that are used in hair, to change or maintain hair color, skin products, makeup, skin protection products like sunscreen, perfumes and skin care products.
During the catwalk, women stole the spotlight as they showcased the diversity of the female beauty on the floating bridge that was 60 meters long. Celebrated models like Elle Fanning, Eva Longoria and Luise Bourgon graced the Loreal fashion walk. Celebrities from other industries made appearances in support of the brand’s vision one of them being the actor that played Jamie Lannister in The Game of Thrones, Nicolas Coster. The L’Oreal global development fashion group as well represented by their make up artist Val Galard and hair artist Stephen Lancien.